One of the first steps an email marketer should take is to warm up email domain. This is a necessary start because mailbox providers are suspicious of new email domains sending messages to their users. They take strong measures to protect users from email spam, which makes it tough for new senders to reach the…
An email domain is a part of an email address that can make a difference between successful and unsuccessful email campaigns and how your customers perceive your brand. Did you know that the number of email users increases each year? Email marketing is in third place for content distribution, right behind websites and blogs. It’s…
What do you believe would facilitate the success of an email marketing campaign: having a large list of subscribers or a list of subscribers who genuinely express interest in your business? The answer is clear. We all want subscribers who actively engage with our emails. So, the best approach is to focus on building an…
Are you tirelessly sending emails to unfamiliar inboxes, hoping for a glimmer of response? Wondering why cold emailing isn’t getting the attention you expected? Are you even hitting the average open rate for cold emails? Well, the struggle is real, and the sad reality is that cold email open rates often fall short of expectations. …
Email marketing is a fantastic way to keep your customers in the loop and engaged with your brand. But you’ll only get results if you do it the right way: forming genuine connections that start with a simple yet powerful ‘yes’ from your audience — aka, opt-in email marketing. So, let’s take the first step…
Email marketing has become a powerful tool to grow a business online. Since people started using emails, they gained popularity because they are less intrusive than phone calls and more appealing and friendly than ads. People can read emails at their convenience, have the flexibility to choose which emails they want to receive, and opt…