Running a medical practice isn’t just about providing excellent care; it’s also about maintaining a thriving business. To stay afloat, you need a steady stream of patients. With 77 percent of patients finding their doctors online, you need a strong online presence. And what better way to achieve this than through email marketing? It’s cost-effective…
GIF images have taken over our phones and the internet — they’re on social media, online forums, discussion boards, news articles, and chat apps. They’re less common in email, though. Below, we show you how to put a GIF in an email, share the best sources for the finest GIFs, and list the pros and…
There was a time when every email user had at least one email from a Nigerian prince in their inbox. And email spam persists as an issue; the incessant inflow of malicious/irrelevant messages has email users wondering if it’s true or false: the majority of emails are spam emails. Spam causes problems for both email…
Signing up for an email marketing course is the best way to learn about email marketing. It’s far more efficient than learning from expensive mistakes or uncooperative team members. Email marketing courses can also open up your mind to the untapped potential of this marketing medium, making you a more complete marketer. And if you’re…
Email mapping, or email journey mapping, is a marketing strategy for planning the sequence of emails a customer receives after their initial contact with your brand. While you could plan the perfect email campaign, the messages may still be far from what your readers want to see in their inboxes. This gap often leads to…
A thank you email shows appreciation and gratitude for people’s contribution to your business. Whether it’s thanking customers for their purchases or welcoming new subscribers, a thank you email can foster personal connections. But how do you write thank you emails without sounding generic or boring? We’ll tell you the secrets to writing excellent thank-you…