These Are the Best Free AI Tools for Email Writing in 2024

best free ai tools for email writing cover image with a robot

Artificial intelligence is revolutionizing the way we create content; this includes email writing.

With the power of advanced algorithms, AI tools can help you craft professional, engaging, and effective emails in a fraction of the time it used to take. The role of AI in email marketing is also evolving at a rapid pace.

Writing an email using an AI tool is as simple as typing a request into a box, as you would ask a friend. In response, the AI tool can help with various aspects of email writing. Below, we’ll explore some of the best free AI tools for email writing and explain how they can elevate your email game.

Let’s start by outlining how AI can improve your email experience.



AI Tools: A Game-Changer for Writing Emails

If you’re curious to know what email tasks an AI tool can help you with, check out what they are capable of below.

Email Generation

AI tools can:

  1. Draft emails based on prompts: AI tools can generate email drafts based on specific prompts or requests, saving time and effort. For example, you could provide a prompt like “Write a follow-up email to a client after a meeting,” and the AI would generate a suitable draft.
  2. Craft personalized emails: AI can personalize emails by using data from customer profiles or previous interactions.
  3. Generate email templates: AI can create customizable email templates for common scenarios, such as meeting confirmations, thank-you notes, or sales emails.

Email Editing and Improvement

AI tools help with:

  1. Grammar and spell-checks: AI tools can identify and correct grammar and spelling errors in emails.
  2. Style and tone suggestions: AI can provide suggestions for improving the style and tone of emails.
  3. Clarity and conciseness: AI can help make emails more concise by identifying overly complex sentences.

Email Organization and Management

AI can improve your productivity by taking on tasks such as:

  1. Categorizing emails: AI assistants can categorize emails based on content or sender, helping users organize their inboxes.
  2. Prioritizing messages: Some tools can flag important emails based on keywords or sender, ensuring critical messages are not overlooked.
  3. Scheduling emails: AI can schedule emails to be sent at a later time, allowing users to plan their communication.

Email Analytics and Insights

AI tools aren’t just for regular email senders; they can help email marketers with:

  1. Tracking email campaign metrics: AI can track email opens, clicks, and replies, providing insights into campaign performance.
  2. Email A/B testing: AI can help users test different email subject lines, content, or calls to action to optimize email campaigns.
  3. Analyzing email performance: AI can analyze email data to identify trends and identify areas for improvement.

Language Translation

AI tools are capable of:

  1. Translating emails: AI can translate emails into different languages, facilitating communication with international clients or colleagues.
  2. Improving language accuracy: AI can help users improve their language skills by providing suggestions.

Top 9 Best Free AI Tools for Email Writing

Check out our curated list of the best free AI tools for email writing:

  1. Notion AI,
  2. Lavender AI,
  3. Grammarly,
  4. EmailTree.ai,
  5. Warmer.ai,
  6. Rytr,
  7. Peppertype,
  8. AI Email Writer by Mailmeteor,
  9. Quillbot.

You can learn more about each of these tools in the following sections.


1. Notion AI

Notion AI in action
Notion AI at work

Notion AI is an AI-based writing assistant that enhances the productivity of Notion’s workspace platform. Integrated into Notion’s platform, Notion AI allows users to generate, edit, and refine emails, blog posts, meeting notes, and other types of writing directly within the Notion environment.

The tool provides automated suggestions, grammar improvements, and text generation based on simple prompts. This helps professionals and teams improve their content workflows.

One of Notion AI’s key strengths is its ability to contextualize writing tasks within the broader system of Notion. Users can collaborate, organize, and store all their documents in one place while having the AI tool assist with various tasks. It is a versatile tool for creating both short-form and long-form content quickly and efficiently.

Features

  1. Content generation: It can generate emails, reports, blog posts, and more from simple prompts.
  2. Smart Suggestions: Notion AI offers suggestions for text completion, grammar improvements, and sentence rewrites.
  3. Contextual assistance: Users can get help based on the context of the document, improving content relevance.
  4. Multi-language support: Writing and translation in multiple languages is possible.
  5. Collaborative tasks: Team members can collaborate in real time with AI-assisted writing suggestions.
  6. Note summarization: Users get summaries of lengthy notes or meeting minutes.
  7. Customizable prompts: Users can fine-tune prompts to get more personalized content suggestions.

Pros and Cons

Let’s review Notion AI’s pros and cons:

ProsCons
It integrates seamlessly with the rest of NotionThere is limited creative flexibility
The tool speeds up content creationUsers must write detailed prompts for accuracy
Uses get multi-language supportNotion AI requires a Notion subscription
Notion AI: Pros vs cons

2. Lavender: AI-Driven Email Coach

Lavender dashboard
Lavender’s dashboard

Lavender is an AI-powered tool designed to help users write more effective emails. Marketing itself as an “email intelligence platform,” the primary target demographic for this tool is sales teams.

Lavender AI also assists with providing insights on:

  • Email subject lines,
  • Readability,
  • Potential responses.

These features make it particularly useful for sales professionals looking to enhance their outreach strategies.

Lavender AI integrates with most email platforms and CRMs; this includes:

  • Gmail,
  • Outlook,
  • Outreach,
  • Salesloft,
  • Apollo,
  • Groove.

Lavender helps users fine-tune their emails for maximum impact without leaving their work environment. The AI engine draws on billions of data points to suggest improvements based on email length, tone, and structure. Users even get personalization tips to increase open rates and conversions.

Features

  1. Real-time feedback: Lavender offers suggestions as you write, including tone, readability, and clarity.
  2. Personalization tips: The tool provides guidance on personalizing emails for better email engagement.
  3. Analytics: Lavender tracks metrics like open rates and responses to improve future emails.
  4. Subject line suggestions: Users get help crafting compelling subject lines that boost open rates.
  5. Integration: The tool integrates with popular CRMs for seamless workflow.
  6. Tone adjustment: Users can customize the email tone to match professional, friendly, or neutral styles.
  7. AI-generated templates: Lavender offers pre-built email templates to jumpstart writing.

Pros and Cons

We review the good and bad parts of this tool:

ProsCons
Users get real-time feedback while writingThere is limited advanced customization
Lavender is excellent for sales professionalsIt is focused mainly on sales teams
CRM and email platform integration options are goodIt requires a subscription for full access
Lavender: Pros vs Cons

3. Grammarly: Error-Free AI Writing Assistance

Grammarly Editor
Grammarly Editor

Grammarly is a well-known AI-powered writing assistant that helps users improve the quality of their emails. It helps improve written content by providing grammar, spelling, punctuation, and style suggestions.

It goes beyond basic error detection to offer suggestions for:

  • Tone,
  • Clarity,
  • Conciseness.

Grammarly integrates easily with email platforms, browsers, and word processors, making it accessible to users wherever they write. Its tone detector and clarity improvements help ensure messages are grammatically correct. Grammarly helps convey the intended emotion and message in a polished manner.

Features

  1. Grammar and spelling checks: It detects and corrects grammatical errors and typos.
  2. Tone detection: Grammarly suggests adjustments based on the tone of the message.
  3. Clarity improvements: Users get tips to simplify complex sentences and improve readability.
  4. Plagiarism detector: The tool checks for potential plagiarism across various sources.
  5. Browser extension: Users can access Grammarly features on various browsers, email platforms, and word processors.
  6. Custom style guide: Businesses can create custom writing rules.

Pros and Cons

Tallying the wins and fails of Grammarly:

ProsCons
Grammarly is accurate with grammar and style checksThe free version has limited features
Grammarly offers good cross-platform integrationIt’s not specialized for email coaching
It’s good for tone and clarity improvementPremium features require a paid subscription.
Grammarly: Pros vs Cons

4. EmailTree.ai

Creating automation on EmailTree
Creating automation on EmailTree

EmailTree.ai is an AI-driven platform that promises to speed up your email processing by about 95%.

The EmailTree AI assistant automates the writing and management of emails; it provides AI-generated responses, sorts, and tags emails. It’s especially useful for businesses handling large volumes of emails, as it can automate customer service responses.

It also helps reduce manual effort in sorting and categorizing emails. The platform mentions that it helps businesses be GDPR-compliant.

EmailTree integrates AI with natural language processing (NLP) to create context-aware replies. This feature makes it suitable for both customer support teams and individual users who want to save time on repetitive email tasks.

Its AI engine helps draft, respond to, and manage emails while maintaining personalization. Real-time performance metrics and actionable insights are also available.

Features

  1. AI-generated email responses: EmailTree can automatically draft personalized email responses.
  2. Email sorting: The tool organizes incoming emails based on priority or context.
  3. Multi-language support: Users get support for emails in different languages.
  4. Automated customer service replies: EmailTree drafts instant replies for customer queries.
  5. Contextual responses: It uses NLP to create responses based on the conversation’s context.
  6. Analytics: Users get intelligent insights into email response rates and productivity.

Pros and Cons

Examining the advantages and disadvantages of EmailTree:

ProsCons
Saves time through automationMay require customization for accuracy
Ideal for customer support teamsLearning curve for complex setups
Context-aware AI responsesPricing may be steep for small businesses
EmailTree: Pros vs Cons

5. Warmer.ai

Warmer UI
Warmer UI

Warmer.ai may be a possible solution for those looking for tools to boost their cold email open rates.

Warmer is a specialized AI tool designed for cold emailing. The company claims users will observe more opens and responses to emails. Warmer can help you send mass personalized emails, helping sales teams craft messages that feel tailored to each recipient.

The AI engine personalizes based on data points such as LinkedIn profiles, websites, and other available information about the recipient.

Warmer can help create individualized emails that go beyond generic templates. This capability allows users to send targeted outreach that resonates with leads.

At Campaign Refinery, we don’t allow cold emailing — it’s not a proper, ethical practice. Our platform is built on the principle of respect., so we encourage our clients to focus on building trust and providing value. In the long run, the results are far superior!

Features

  1. Cold email personalization: Warmer automatically creates personalized cold emails.
  2. Sales outreach optimization: The tool provides data-driven suggestions to improve outreach performance.
  3. LinkedIn integration: Users can connect the tool to LinkedIn to pull data from profiles for deeper personalization.
  4. Bulk email generation: Warmer can personalize email content at scale.
  5. Follow-up suggestions: Users can access AI recommendations for effective follow-up emails.
  6. Customizable templates: Users get starting templates that can be further personalized.
  7. Data insights: The platform intelligently gathers key insights on recipients to craft better emails.

Pros and Cons

The benefits and drawbacks of Warmer:

ProsCons
Warmer personalizes cold emailsThe tool is focused mainly on cold emailing
It supports LinkedIn data integrationThere is limited use beyond sales outreach
It scales personalization for bulk emailsWarmer requires integration with external tools
Warmer: Pros vs Cons

6. Rytr

Rytr UI
Rytr UI

For users who need a versatile AI writing assistant that supports users in generating high-quality emails, social media posts, or blog content, Rytr is a good option to consider.

It uses GPT-based models to provide users with smart suggestions and templates across various writing needs. With its focus on creativity and conciseness, Rytr is ideal for drafting effective and engaging emails quickly.

Rytr supports content-related tasks such as:

  • Automatic editing,
  • Generating long-form content,
  • SEO (Search Engine Optimization),
  • Creative writing,
  • Marketing,
  • Business idea generation,
  • Writing cover letters,
  • AI copywriting.

Rytr offers pre-built templates and a user-friendly interface, making it accessible to users of any skill level. The tool supports multiple languages and tones, allowing for wide adaptability in email writing and beyond.

Features

  1. AI-powered email writing: Rytr generates emails based on prompts or templates.
  2. Pre-built templates: The tool offers various email templates to choose from.
  3. Multi-language support: Rytr allows users to write emails in different languages.
  4. Tone adjustments: Users can adapt the tone of content to suit different audiences.
  5. Creative suggestions: Users get AI-generated suggestions to improve email creativity.
  6. Custom output length: Users can customize the content length.
  7. Tagline generation: Rytr can help copywriters create various types of content.
  8. Collaboration feature: Team members can collaborate on email drafts.

Pros and Cons

Let’s examine the positives and negatives of Rytr:

ProsCons
It has an easy-to-use interfaceRytr has limited customization of AI output
It supports multiple writing stylesIt doesn’t offer too many email-specific functions
It works with multiple languagesYou must purchase a Rytr subscription to access higher features
Rytr: Pros vs Cons

7. Peppertype

Peppertype AI
Peppertype’s user interface

Peppertype assists users in generating a variety of content types.

It can help users with:

  • Emails,
  • Content editing,
  • Blog posts,
  • Ad copy,
  • SEO content.

It provides instant content suggestions based on prompts and allows users to tweak the tone, format, and structure to meet specific needs. For email writing, Peppertype helps users craft compelling and personalized messages with minimal effort.

Peppertype studies word count and readability level of user content and runs plagiarism checks.

The platform uses AI to generate content ideas and improve messaging based on user inputs, making it a valuable tool for email marketers and professionals who want to quickly create high-quality email drafts without sacrificing personalization.

Features

  1. AI writing assistant: The tool helps with grammar, sentence structure, and clarity.
  2. Custom tones and styles: Peppertype users can adjust the tone and style of emails.
  3. Collaboration: The tool lets team members work on email drafts together.
  4. Multi-platform integration: Peppertype integrates with various email platforms and CRMs.
  5. Custom prompts: Users can create and save custom prompts for personalized results.

Pros and Cons

The upsides and downsides of Peppertype:

ProsCons
It generates high-quality email draftsThe generated content may need manual refinement
Peppertype supports multiple content typesUsers get limited advanced email features on the free trial
Peppertype is fastPeppertype’s paid plans are more expensive than its competitors
Peppertype: Pros vs Cons

8. AI Email Writer by Mailmeteor

Mailmeteor Email AI Writer
The Email AI Writer interface

Mailmeteor’s AI Email Writer is a streamlined tool that helps users create personalized email content, especially for bulk email campaigns.

Built for Gmail, it helps users craft, personalize, and send emails directly from the platform. It also means you can only send up to 2,000 emails a day. Mailmeteor recently introduced support for MS Outlook.

The AI engine assists in generating personalized introductions, body content, and subject lines, making it ideal for both cold outreach and nurturing existing contacts.

AI Email Writer focuses on efficiency and simplicity, helping users draft and send emails quickly without leaving Gmail. It’s ideal for users who rely heavily on Google Workspace and want an email tool that integrates seamlessly with their workflow.

Features

  1. Gmail integration: It works directly within Gmail to streamline email creation.
  2. Autopilot: This feature helps achieve better email deliverability and reduce queued emails.
  3. BounceShield: This is an email verification tool that detects invalid email addresses.
  4. Personalized email drafting: Mailmeteor creates personalized email content for bulk campaigns.
  5. Subject line generator: The tool suggests engaging subject lines.
  6. Templates: Users can access customizable templates for various types of emails.
  7. Bulk personalization: Emails can be personalized at scale for large contact lists.
  8. Tracking and insights: Data on open rates and email performance is available.
  9. Easy setup: Mailmeteor’s AI Email Writer is simple to integrate and start using.

Pros and Cons

Comparing the good and bad of the Mailmeteor AI tool:

ProsCons
It integrates directly with GmailIt is limited to Gmail and Outlook users
The tool is great for bulk email personalizationUsers don’t get too many advanced writing features
It’s simple and easy to useCustomization options are meager
Mailmeteor AI Email Writer: Pros vs Cons

9. QuillBot: AI-Powered Writing and Paraphrasing Tool

QuillBot Features
The QuillBot website

QuillBot offers advanced paraphrasing and grammar correction capabilities. It helps users improve their email writing by refining sentence structure, enhancing vocabulary, and ensuring clarity.

Its unique selling point is its ability to rephrase content in different styles and tones, making it versatile for both personal and professional communication. It’s especially useful for email writers who want to convey their message without altering the original meaning.

QuillBot integrates with popular platforms like Google Docs and Microsoft Word, making it accessible for users directly within their writing workflows.

The tool offers several modes, such as standard, formal, and creative, which allow users to adjust the tone and style of their emails. With its grammar checker, paraphraser, and summarizer, QuillBot is ideal for improving the quality of emails.

Features

  1. Paraphrasing tool: Users can rephrase email content to improve clarity or change tone without altering the meaning.
  2. Grammar checker: The tool identifies and corrects grammatical errors in real-time.
  3. Tone and style adjustment: Users can choose modes such as formal, casual, and creative for varied writing styles.
  4. Summarizer: This helps condense long emails or documents into concise summaries.
  5. Integration with Google Docs: QuillBot is easily accessible within common writing platforms.
  6. Custom rewriting: This feature allows users to control the extent of rephrasing for tailored results.

Pros and Cons

The merits and demerits of QuillBot:

ProsCons
It is good for rephrasing and clarityEmail-specific features are a few
Multiple tones and styles are availableUsers need a QuillBot subscription for full features
It integrates with Google Docs and MS WordParaphrasing can sometimes alter the meaning
QuillBot: Pros vs Cons

Is It Okay to Use AI Tools for Email Writing?

The rise of artificial intelligence is a hot topic — it has sparked debates across content-heavy industries. While some argue that AI tools can be a valuable asset, others express concerns about the potential consequences.

Let’s review the advantages. AI tools can significantly enhance efficiency and productivity in email communication. They can suggest subject lines, draft responses, and even generate personalized messages based on recipient data. This can save time, especially for busy people dealing with the high volume of emails.

Additionally, AI tools can help improve the quality of writing by:

  • Checking for grammar errors,
  • Suggesting better word choices,
  • Ensuring a consistent tone.

There are also potential drawbacks to using AI tools for email writing.

The biggest concern is losing authenticity and a personal touch in communication. AI-generated emails may lack the nuance and emotional intelligence that human-written messages often possess. Furthermore, there is a risk of people relying on AI excessively, leading to a decline in writing skills and creativity.


AI in Email Marketing

AI can enhance various aspects of email marketing; let’s learn how.

Personalization

AI allows deeper email personalization by analyzing user data such as browsing behavior, purchase history, and engagement. It helps create dynamic content, tailoring emails to individual recipients with personalized product recommendations or special offers.

Audience Segmentation

With AI, email marketers can automate segmentation by grouping audiences based on complex patterns in their behavior, demographics, and preferences. An AI-driven email segmentation strategy allows for targeted email marketing, ensuring the right message reaches the right person.

Content Optimization

They can analyze previous campaign performance and recommend wording most likely to lead to higher open and click-through rates.

Predictive Analytics

AI models can predict future customer behavior, helping email marketers send more timely, relevant emails. For example, AI can forecast when a customer is likely to purchase or when they may be at risk of churn, enabling proactive marketing actions like re-engagement campaigns.

Automation

AI takes email marketing automation to the next level by enabling smarter email workflows that trigger actions based on user interactions. Emails can be automatically sent based on real-time behavior, like browsing a product page or abandoning a shopping cart.

A/B Testing

AI can automate email A/B testing, rapidly assessing:

AI helps speed up split testing to determine what performs best with your audience; you can then implement those findings in future campaigns.

Send Time Prediction

AI algorithms can determine the best time to send emails based on individual behaviors, increasing open rates and email engagement.


Campaign Refinery: Getting Your Emails to Inboxes

Artificial Intelligence can boost your productivity and save you both money and time, but the excellent email deliverability still comes from old-school methods. If you want your emails to reach inboxes, you need an email service provider you can trust.

As the email platform with the best email deliverability in the industry, Campaign Refinery is an obvious choice.

On our platform, we offer robust email infrastructure and unique features such as:

  • Powerful segmentation: Our segmentation and tagging tools let you create and manage multiple segments.
  • Audience Groups: You can target two different segments simultaneously with Audience Groups.
  • Automation builder: Create complex automation flows with our simple designer and add branches and rules easily.
  • Gamification: Email gamification is built into Campaign Refinery; we have tracked open rates of 76.37% and click rates of 72.76% on previous campaigns.
  • Campaign library: The campaign library can save you time as all you need to do is choose, click, and deploy.

We also support Zapier integration with thousands of popular marketing tools.

If you’re ready to upgrade your email marketing game, sign up here to become a Campaign Refinery user!

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