POP3 and IMAP are both technologies that pull your messages from the email server to your device, but they work differently. POP3 limits you to checking your emails on just one device. In contrast, IMAP syncs your emails across multiple devices, letting you view them anywhere without removing them from the server. When setting up…
Email surveys are a popular method for collecting feedback, opinions, and data from individuals or groups. They come in various formats and types, each serving different purposes. Email surveys are more than just a bunch of unrelated questions. Used tactically, you can assess customer sentiment about your current products/services plus collect feedback on upcoming launches,…
You can use AI in email marketing to generate content, perform smart segmentation, and personalize your emails based on user interactions. AI is also helpful in list cleaning and increasing engagement metrics. If there’s one rule for using AI in email marketing, it’s “work smart, not hard.” AI speeds up your tasks without cutting (too…
The different parts of an email serve as the foundation for efficient communication and long-term connections. Have you ever stared at a blank screen, not knowing what to write? From the subject line to the signature, each element plays a vital role in conveying your messages effectively. How you use these email parts will impact…
An email newsletter service allows you to create and send newsletters with valuable content, updates, or promotions to subscribers. You worked hard to grow and engage your subscriber list with unique content. Now, you’re wondering if it’s possible to handle a massive email list without your emails slipping into the spam folder. There must be…
Email branding is all about looks and recognizability. If you have branding elements and use them across different marketing channels to represent your business, you should use them in your emails, too. Today, we’re going to cover everything you need to know to make sense of this strategic concept. What is Email Branding? Email branding…