We get it. You pour hours into crafting the perfect emails, making sure every word and image aligns with your brand’s voice. But what’s the point if they’re not even reaching your audience? It’s like preparing for a grand performance only to find out the curtains never went up. And it’s not just about missed…
The first-ever incident of a spam email was recorded in 1978, when a US-based agency sent hundreds of messages to its private network to advertise computer hardware. But spam, as we know it, didn’t pick up speed until the late 90s, when email became popular. Marketers realized its potential in reaching out to new customers,…
Hailing all email senders — you have only about 2 weeks left to implement Gmail and Yahoo security protocols. [LATEST UPDATE] By June 1, 2024, all marketers and promotional email senders must implement a one-click unsubscribe in all commercial and promotional emails. This does not include transactional emails such as password reset messages, reservation confirmations,…