Event Email Marketing: Tips to Write Emails That Sell Out Your Event

Event Email Marketing: Tips to Write Emails That Sell Out Your Event

Similar to how promotional emails promote a product, event marketing emails promote an event, highlighting its purpose and benefits. Event email marketing helps build excitement and anticipation, typically nurturing your target audience through the different event lifecycle stages. With a solid event marketing plan, you can craft emails that resonate with your audience and compel…

Get Your ‘Back in Stock Emails’ Right: Best Practices, Tips, and Examples For a Triumphant Reunion

Get Your ‘Back in Stock Emails’ Right: Best Practices, Tips, and Examples For a Triumphant Reunion

Back-in-stock emails are a powerful tool to rekindle customer interest and drive sales. Ever had customers express disappointment that their favorite products vanished from your store? Then, they clicked on the little ‘notify me’ button to let them know as the product becomes available. This is where you use a back-in-stock email to re-engage subscribers…

The Win-back Email Playbook: Templates and Tips to Re-engage Customers
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The Win-back Email Playbook: Templates and Tips to Re-engage Customers

A win-back email is an opportunity to recapture the once-lost interest of your customers.  Maybe you had it all under control — customers loved your products, gave them ravishing reviews, and stayed loyal to your brand. Then one day, they vanished into thin air, leaving you wondering what you did wrong. Many marketers face this…

The Power of Reactivation Emails: How to Re-engage Subscribers and Increase Revenue?

The Power of Reactivation Emails: How to Re-engage Subscribers and Increase Revenue?

Reactivation emails are sent to inactive subscribers to rekindle their interest and get them back in the business. Do you have thousands of subscribers but little to no engagement? Inactive subscribers could mean stagnant business growth. These people have shown interest in your products but suddenly go cold. Reactivation emails are not just a tool…

Use the Confirmation Email’s Potential: Build Trust and Excitement For Customers

Use the Confirmation Email’s Potential: Build Trust and Excitement For Customers

A confirmation email is an automated message sent to a user after a purchase, subscription, or booking. It acts like a digital receipt, supports transparency, and helps build trust. Imagine a customer who just clicked “purchase” on their favorite item from your website. A wave of excitement and worry sets in at the same time…

What is a Follow-Up Email? Getting the Responses You Deserve

What is a Follow-Up Email? Getting the Responses You Deserve

Follow-up emails are sent after an initial interaction to remind customers to complete an action, request feedback, or continue a conversation. In the email marketing world, the “Just checking in” or “Would love to hear back” messages you have been sending are known as follow-up emails. Getting your follow-up emails noticed is challenging and requires…

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