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How to Start an Email Marketing Agency in 2025 

If you’re wondering how to start an email marketing agency, this guide is for you! Email marketing is a powerful tool for providing a unique brand experience, maintaining consistent communication, and boosting sales. According to a study, 60% of consumers want brands to contact them via email. This digital channel can provide an ROI as…

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What is an Email Chain and When Should You Use It?

An email chain is a series of email messages exchanged between two or more individuals. Also called email threads or strings, these messages are usually arranged in chronological order, including the previous messages in the discussion. Emails became a popular communication medium because of their ease of use and the ability for recipients to respond…

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The Power of Local Email Marketing: How to Attract and Engage Customers in Your Area

Local email marketing is a strategy that sends email campaigns and promotions to customers and potential customers within a defined geographic area.  Whether you own a bouquet shop or a designer store, you want to engage with the community, build relationships, and drive foot traffic or local sales.  Forget the expensive billboards and impersonal ads….

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7 Productivity Systems to Help You Succeed in 2025

Overwhelmed by tasks? Struggling to stay organized? Productivity systems can transform your workflow and boost your efficiency.  From time-boxing techniques like the Pomodoro Method to comprehensive frameworks like Getting Things Done (GTD) and the Eisenhower Matrix, various systems take unique approaches to make you a more productive worker.  This guide explores seven of the best…

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Unsubscribing Made Easy: Understanding Email Unsubscribe Law Canons

Email unsubscribe law regulations exist because governments recognize that email recipients should be able to unsubscribe easily. These laws protect users from unwanted email marketing messages and promote a healthy email ecosystem. The industry is working closely to ensure email spam gets eradicated. Email marketers must stay aware of these regulations so they don’t face…