Over 65% of marketers use email marketing to spread the word about their product, service, or content. Out of those, 33% send weekly emails, while 26% send multiple (10 to 25+) emails per month. So, if you’re an email marketer, it’s highly likely you’re sending 10+ emails per month. And keeping up the flow of…
Subscriber engagement measures how actively subscribers participate with your brand emails. Email marketing provides ROI as high as 4100% for every $1 spent, but only if your subscribers are actually engaged. A little while before, engagement was measured through email open rates. However, with Apple’s new privacy settings, open rates are no longer a reliable…
These real estate email templates save you time and effort by letting you quickly connect with prospects so you can focus on more important tasks. Gone are the days when popping into a real estate agency was the only option to buy or sell a house. Real estate has undergone an immense digital transformation—just by…
Let’s face it: doctors are busy. They have patients to see, treatments to plan, and research to keep up with. The last thing they need is a sales rep interrupting their day. But as a pharmaceutical company, you still need to get the word out about your latest products and answer doctors’ questions. So, what’s…
Product launch emails are announcements sent to subscribers featuring a new product release. These emails express brand excitement and pique customers’ interest, but they do not always receive the attention they deserve. According to a study from Yes Lifecycle Marketing, 55% of people ignore marketing emails due to inbox overload. However, the good news is…
Have you ever received a promotional email after purchasing a product from the same brand? It probably left you confused because you just bought that product. The same happens when you sell without knowing your customers. You could have an extensive email list, but if you don’t know where your email marketing subscribers are in…