Gmail Primary Inbox is Google’s feature to help users declutter their inboxes. Instead of receiving all types of emails together in one inbox, Gmail’s algorithm automatically organizes mailboxes based on topics. The most important and personal emails go into the Primary tab, while the others head to the remaining tabs based on topics. As much…
Being an email marketer is a lot — building a list of email marketing subscribers, creating engaging content, and mastering A/B testing. Through it all, the most critical aspect is knowing how to use valid email addresses in your emails, with the answer being — a valid email address. A valid email address follows the…
As a legitimate email sender, you might be curious about how to remove email from spam list. One of the biggest challenges email marketers face today is overcoming spam filters put in place to protect email users. As email became popular, spam increased, too — credit card offers, phishing emails, money scams, malware warnings, and…
Individual email addresses are worth nearly $50 to businesses, each. Imagine if the emails end up in spam folders or they are never delivered. That’s a lot of lost money for a business. More importantly, it affects email deliverability and can result in poor ROI. To achieve a higher email deliverability rate, building a valid…
One instruction commonly found at the bottom of emails is the directive to “View This Email in Your Browser.” But what does this actually mean for recipients? And why would senders want their emails viewed outside of the recipient’s regular email client or service? As email technology advances, email marketers now have more options to…
Email attachment size limit continues to be a critical factor in email delivery. Most email service providers (ESPs) impose strict size restrictions, typically ranging from 10MB to 25MB per email. However, just because you can send larger attachments doesn’t mean you should. Understanding these limitations isn’t just about avoiding bounced emails. It’s about: Let’s explore…