The B2B Email Playbook: A Practical Guide to Winning More Clients
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The B2B Email Playbook: A Practical Guide to Winning More Clients

B2B email refers to using emails to engage with other businesses, organizations, or professional stakeholders.  The average unsubscribe rate for B2B email marketing is 0.24%, which is lower than the industry average of 0.27% for marketing emails. This gives it a distinctive advantage over other forms of marketing, such as social and content marketing. Being…

The A-Z of B2B Email Marketing Strategy for Modern Businesses

The A-Z of B2B Email Marketing Strategy for Modern Businesses

As an entrepreneur or a marketing professional, you might find the prospect of developing an effective B2B email marketing strategy daunting.  There’s so much you have to do:  And you probably don’t know where to start or how. Luckily, we’re here to help! This guide is your roadmap to driving tangible results for your business. …

Your B2B Email List Blueprint: A B2B Marketer’s Strategy for Success

Your B2B Email List Blueprint: A B2B Marketer’s Strategy for Success

The heat is on. You’re in the hot seat to show some serious numbers, and the last thing you need is to pour funds into leads that just won’t bite. Time is ticking, and so is the pressure to deliver those results. It’s got to be maddening, right?  You’re on the hunt for that unicorn…