What is an Email Header? Uses, Best Practices, and Examples

What is an Email Header? Uses, Best Practices, and Examples

An email header is the area above the email body that contains critical information about the email, such as who the sender and recipient are, as well as the sending date. Email headers are also called X-headers and help you verify the authenticity of an email and track an email message’s origin, path, and other…

Free Email List Cleaning Tools: Improve Your Deliverability for Free

Free Email List Cleaning Tools: Improve Your Deliverability for Free

With various barriers in place to stop spam and discourage spoofing and phishing, there’s a lot to keep in mind as you run your email campaigns. As you strive to connect with your target audience and build meaningful relationships, the quality of your email list becomes vital. And it’s not sufficient to just build your…

How to Build Your Email Marketing Calendar Template for 2024
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How to Build Your Email Marketing Calendar Template for 2024

An email marketing calendar template is a tool that helps you strategically run your email marketing calendar. It allows you to organize and schedule your email marketing campaigns, share them across teams, and customize them to fit your needs. While an email marketing calendar helps you manage campaigns, a calendar template hosts your recurring campaign…

What Is My Email IP Address? Exploring Your IP Reputation 

What Is My Email IP Address? Exploring Your IP Reputation 

Nearly 17 percent of commercial emails never make it to the inbox, and mailbox providers reject one in every ten emails. If you’re meticulously crafting each campaign, but your deliverability metrics are tanking, the culprit could be closer than you think — your sender reputation, which is partly affected by your IP.  In this post,…

Email Security Protocols: Your Defense Against Online Threats
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Email Security Protocols: Your Defense Against Online Threats

Over the past few decades, the internet has undergone a remarkable transformation, evolving from a novel technological curiosity into an integral and inseparable part of our daily lives. At the heart of this profound shift is the way we communicate, and in the world of digital messaging, email reigns supreme. The stats back it up;…

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