Email marketing newsletter

How to Compose an Email Marketing Newsletter?

With the prevalence of social media marketing, one might think newsletters are out of style. But email marketing newsletters are still powerful and allow you to engage with your customers directly. When you send periodic emails, you can keep customers informed about your company and captivate their interests. Think of the times you opened your…

easter email marketing with a wreath made of easter eggs and a bunny at the center

Easter Email Marketing: Bunny-Approved Tips for an Egg-citing Campaign 

An Easter email campaign is a unique opportunity to connect with your audience. Think of it as adding a dash of spring to your marketing mix to brighten up your email marketing subscribers’ inboxes with colors, creativity, and cheer.  As the flowers bloom and Easter approaches, it’s the perfect time to give your email marketing…

Best time to send emails

The Best Time to Send Emails in 2025: Day, Hour, and Industry Insights

As we step into 2025, recipients’ inboxes is more crucial than ever. You must find the best time to send emails and optimize them according to your audience preferences and industry trends.  Your optimal email send times can vary depending on factors like time zones, office hours, and holidays. And setting a time for every…

Sender reputation five stars
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Email Sender Reputation Matters. Here’s How You Can Improve It!

If you’re a marketing professional who runs email campaigns frequently, here’s an easy question for you: What’s the most critical part of running an email campaign well? There are a few answers many of us would immediately give: the email subject line, email design, or email copywriting. You might even insist it’s all about email…

a hand holding an envelope for a letter cover image

Master Newsletter SEO: Top 10 SEO Newsletter Tips

Creating a successful email campaign isn’t just about clicks; it’s about driving long-term visibility. By mastering newsletter SEO, you can enhance content discoverability and turn your emails into a powerful organic growth tool.  Below, you will find the top SEO newsletter tips to help you optimize your email SEO for search engines. This guide covers…