With the prevalence of social media marketing, one might think newsletters are out of style. But email marketing newsletters are still powerful and allow you to engage with your customers directly. When you send periodic emails, you can keep customers informed about your company and captivate their interests. Think of the times you opened your…
An Easter email campaign is a unique opportunity to connect with your audience. Think of it as adding a dash of spring to your marketing mix to brighten up your email marketing subscribers’ inboxes with colors, creativity, and cheer. As the flowers bloom and Easter approaches, it’s the perfect time to give your email marketing…
As we step into 2025, recipients’ inboxes is more crucial than ever. You must find the best time to send emails and optimize them according to your audience preferences and industry trends. Your optimal email send times can vary depending on factors like time zones, office hours, and holidays. And setting a time for every…
If you’re a marketing professional who runs email campaigns frequently, here’s an easy question for you: What’s the most critical part of running an email campaign well? There are a few answers many of us would immediately give: the email subject line, email design, or email copywriting. You might even insist it’s all about email…
Choosing an ESP comes with its challenges — you must know if the features and functionalities provide value for the price point. You may have discovered GoHighLevel recently and decided to give it a go, but their functionalities don’t suit all of your needs. Since there are many email service providers on the market, let’s…
Creating a successful email campaign isn’t just about clicks; it’s about driving long-term visibility. By mastering newsletter SEO, you can enhance content discoverability and turn your emails into a powerful organic growth tool. Below, you will find the top SEO newsletter tips to help you optimize your email SEO for search engines. This guide covers…